As part of the activities of the Social Media Week 2014, Red Media
Africa and The Future Project hosted SME-Support clinics where experts
in online and social media gave free practical consultancy to over a
hundred young people who run on work for Small and Medium Eterprises or
Non-Governmental Organisations.
The event held for three days - 17 - 19
February at the RED Corporate headquarters and was made possible by
Nigeria's leading employability portal, Aiki.ng.
"Aiki.ng is created and committed to using technology to solve the
problems of employability that have now become an urgent challenge for
Africa," said Bukonla Adebakin who is Project Associate with The Future
Project.
"In facilitating this crucial event during Social Media Week,
it has once again given practical help to youmg people committed to join
creation and expanding access to opportunities."
In social media engage with over a hundred young SME owners and NGOs
giving them a lift and strategies to expand their business, drive
profitability/causes using the social media. The event also featured one
on one special clinic for the participants with peculiar issues.
The 3-day event had seasoned speakers including Managing Director of
WildFlower Pr, 'Oma Areh; Managing Director of Inversion Integrated,
Brian Oji; Founding Partner of RED, Adebola Williams, Associate Editor
of Y! Magazine, Tunde Kara; Project Associate with The Future Project,
Bukonla Adebakin; and Team Lead of Red Marketing, Emilia Tobi.
"We are very excited to partner with The Future Project on Aiki.ng, in
using technology's unique strengths to solve urgent problems for
Africa's youth," said Ugochukwu Nwosu, citizenship manager of Microsoft
Nigeria.
"As we begin to impact and support entrepreneurs, artisans and other in
the job market, we are excited to combine both online and offline
engagements to ensure a wholesome solution to the challenge of
employability and access to jobs and opportunities."
Some of the Topics discussed were Shaping and Creating My Business On
Social Media, Maximising and Exploring the Market(Profit/Non
-Profit)Using Social Media Tools, Developing Something That Audience
Will Buy and How Do I Increase my Twitter and Facebook Audience Without
Breaking the Bank?
The event also featured one-on-one special clinics for participants with
peculiar issues.
Content from the event will be uploaded exclusively on aiki.ng. The
insights from the event can also be shared on Twitter via the hashtag
#AikiSMEClinics.
About Aiki Nigeria
Aiki Nigeria is an employability program that seeks to bridge the gap
for job seekers, entrepreneurs, artisans and school leavers by providing
network of accessible opportunities from various openings. We plan to
achieve this by up-skilling young people to meet the requirements set
and agreed with employers, eliminating the impasse that usually occurs
in recruitment process.
About Red Media Africa
Red Communication is a PR & Communication firm under the parent company,
RED. An innovative media group focused on Africa, RED's vision is to
excite and empower an evolving generation through the media's limitless
possibilities. Built across tools and platforms, its Communication
Division holds Red Communication, Red Marketing and Small & Medium, and
YouthConnect; and its Content Division holds the Y! brands, including Y!
TV, Y! Magazine, YNaija.com, Teen Y!, Y! 2015, the Y! Tech 100 and the
Y! Annual Black Ball/Y! 100 Most Influential List. It also anchors a
development firm, The Future Project Africa, which co-presents Africa's
leading youth platform, The Future Awards Africa, and other projects
including the Nigeria Symposium for Young & Emerging Leaders and The
Future Enterprise
Support Scheme.
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