In 2005 Lisa Folawiyo and her team of expert craftsmen stormed onto the Nigerian fashion scene with Jewel by Lisa (JBL). In less than four years Lisa has perfected the art of wearing Ankara, being the first to embellish the fabric with sequins, swarovski crystals, beads and the like, and turning Jewel by Lisa into a coveted luxury label. JBL started out making Ankara skirts, but has now expanded into ranges of dresses, skirts, tops, jewelled necklaces, and cushion covers. Jewel by Lisa uses the highest quality Ankara from the Vlisco- Hollandais brand and is frequently mixed with fabrics as wide ranging as taffeta, linen, cotton, chiffon, chantilly lace, and silk. Each Jewel by Lisa garment is handcrafted, individual and unique. With each embellishment hand sewn carefully onto the fabric, a fully embellished JBL garment on average will take about 120 hours to make. The ease with which the garments can be worn and the intricate workmanship visible in each piece has pioneered and sparked a new 
revolution in Ankara couture. Jewel by Lisa has grown with a strong clientele, and the beginning of an international interest. The label has begun to have a say in global fashion and continues to make a solid mark in the industry, developing a cult following, creatively promoting Ankara – turning it into pieces of desire. JBL’s goal is to cater to the Nigerian market, creating one-of-a kind luxury pieces while establishing itself as an international label.
‘International Chic’ best describes the woman Lisa Folawiyo is inspired by. She’s stylish, confident, and city chic, with a wardrobe filled with desirable eclectic pieces picked up from her travels; her youthful exuberance speaks effortless and unrehearsed style. She UNDERSTANDS fashion.
She explains, “The name ‘Jewel by Lisa’ was inspired by my love for embellishment, all things that sparkle and shine. I call it the ‘bling’ factor.”
Checkout Jewel by Lisa's Spring/Summer 2010 collection
